FASHION, MODELS TALK

MARC JACOBS LOOKS ONLINE FOR MBMJ’S NEW FACE #CASTMEMARC

We know most aspiring models (or even those by heart) are dying to be on the cover of a top fashion magazine or even become the face of a major fashion house –  We’ll this is your chance! Marc Jacobs is opening an online casting call via social media to scour the planet for the new face(s) of Marc by Marc Jacobs for Fall/Winter 2014 campaign. Just pose your photo with hashtag #CastMeMarc through Twitter and Instagram. The casting started on April 2, 2014 – 12:01AM (ET) and ends up to April 9, 2014 – 11:59PM (ET).

Image via models.com

The next time you held that camera phone for another selfie, make it a point to be creative and dress-to-impress with the theme from Marc by Marc Jacobs latest collection for fall 2014. Maybe some of the winners will follow the footsteps of the successful models Kendra Spears and Sean O’Pry who have been both discovered online (Myspace). It is a very good strategy for Marc to conduct a contest to increase the brand’s publicity. Before, this type of casting is only exclusive to agency bookers so that they can send their models to casting calls. Thanks to this opportunity, a fashion lover’s chance to be on a global ad is a snap away through a mobile phone.

For more information regarding the open call, visit the link provided – https://www.marcjacobs.com/-castmemarc/?utm_source=facebook&utm_medium=social&utm_content=marc-jacobs-cast-me-marc-official-rules&utm_campaign=040214-0515pm.

Note:  Image(s) on this post are copyright to its owners.

Bless the models!

Ben.

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1 thought on “MARC JACOBS LOOKS ONLINE FOR MBMJ’S NEW FACE #CASTMEMARC”

  1. Well this is sure to piss of the models who are with agencies!! I understand why the brand has gone this route: to create an online and offline buzz for the launch, to find a ‘new face’ etc but…

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